Vacation Rental Market Analysis: Broken Bow, OK

The Evolve Team
The Evolve Team
March 14, 2023

Popular for cabin stays and endless outdoor activities on the lake, Broken Bow draws two million annual visitors to the heart of southeast Oklahoma. 

Travelers swarm this midwestern treasure for family-friendly attractions and the natural thrills of Beavers Bend State Park. Pair that with the area’s 22 square miles of adventure-packed forest, and you can see what makes a Broken Bow investment property a promising opportunity for those looking to get into the short-term rental game. 

To help you understand the investment opportunity this vacation rental market presents, we created a free, downloadable vacation rental market analysis — perfect for potential buyers

Inside you’ll find: 

  • Rental income potential by property size
  • Average occupancy by property size
  • Average daily rate by property size
  • Average days booked in advance
  • Average length of stay
  • Vacation rental inventory by property size
  • Occupancy rate by month

The findings in this analysis are based on Evolve’s Broken Bow market averages in the last year and provide a general baseline for performance potential. They’re designed to help inform smart buying decisions when investing in Broken Bow.

Download Our Complete Broken Bow Vacation Rental Investment Analysis

Purple icon of a cabin with mountains and stars

Why Broken Bow Is a Great Place to Own Vacation Rental Property

From hiking trails and fishing on Broken Bow Lake to mini-golfing in Hochatown and ziplining at Rugaru, Broken Bow gives couples, outdoor enthusiasts, and families plenty of reasons to visit. What’s more: travelers can enjoy the area’s wineries or roll the dice at Choctaw Casino for some adults-only fun.

Broken Bow sees a surge in travel demand that starts in spring and carries through summer — prime time for indulging in the area’s outdoor must-dos. But that doesn’t mean earning potential stops when the weather cools down. After a brief dip during days of high heat, vacation rental occupancy builds again in the fall and continues through the holidays. This multi-season interest can make buying the just-right Broken Bow investment property a lucrative opportunity for earning passive income.

For curious shoppers, Broken Bow home prices currently hover around $285,000. That’s considerably lower than the current median national average, so this Oklahoma hotspot could be an affordable option for investors who want to break into the market right now.

Purple icon of a crystal ball with the words "profit prediction" in the middle with stars

How Much Money Can You Earn with a Broken Bow Vacation Rental?

With a steady stream of travelers throughout the year, a Broken Bow investment property has solid opportunity to earn. To get a better understanding of how you could maximize that potential, consider these important factors.

Property Size

According to our data, travelers visiting Broken Bow often prefer smaller properties (particularly cabins), with both one- and two-bedroom options taking the lead for most annual nights booked and available local inventory. However, four- and five-bedroom properties aren’t far behind in occupancy and tend to rake in the most annual revenue — but be aware: bigger homes are harder to come by in the Broken Bow rental market, which could make it tough to find an ideal investment property for sale.

This strong performance across various property sizes means investors can find luck in Broken Bow with a variety of budgets. Just keep cabin investment opportunities top of mind when exploring the market to increase the odds of guests choosing your vacation home over someone else’s.

Property Location

Since outdoor activities are such a large draw for guests traveling to the Broken Bow area, our real estate experts say proximity to popular wonders like Beavers Bend State Park and Broken Bow Lake can strongly increase your occupancy. After all, the latter is dubbed one of the most beautiful lakes in Oklahoma.

Want to learn more about making a lake house purchase? These are the top things to know — and the best places to buy on the water.

For guests looking to simultaneously stay close to in-town to-dos, look for homes with easy commutes to fan-favorite shops, saloons, and diners that give visitors a down-home feel with a strong dash of quirkiness. Local establishments like Girls Gone Wine, The Oaks Steakhouse, and Doughnut Theory are all good choices to help kickstart your property search.

Property Amenities

With so many Broken Bow guests coming to enjoy nature, providing an updated outdoor space with a hot tub, comfortable seating, umbrellas or shading, and a fire pit helps keep the outdoor fun going at home. 

And while spending time in nature is certainly a top priority for Broken Bow travelers, don’t forget to provide all the top amenities guests are looking for on the inside — including kid-friendly touches for families or even pet-friendly amenities for furry companions. This demonstrates your eagerness to go above and beyond, encouraging guests to leave rave-worthy five-star reviews.

When you’re ready to explore the market, make your search easier by starting with vetted homes for sale.

Download Our Full Broken Bow, OK Vacation Rental Market Analysis

Travelers flock to Broken Bow each year for its natural beauty and small-town vibes, making it a great option for buyers in search of a strong vacation rental investment. 

Whether you’re looking to buy a new property or considering turning a second home into a profitable business, download our free Broken Bow Area Vacation Rental Market Analysis today. It’s full of helpful insights, including: 

  • Average daily rate by property size 
  • Expected seasonality in vacation rental demand
  • Average length of stay in high and low seasons
  • Inventory breakdown based on property size 

Kick back at the lake while your vacation home does the work for you. Use our free report to equip yourself with key industry knowledge and start earning passive income as a vacation rental owner.

Get Your Vacation Rental Market Analysis

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